Plop, Drop, And Flop
The increase in Internet businesses have again brought a wave of
inexperienced marketers. We've all been there at one point or
another. You find a great affiliate program, plop them onto the
Internet, drop that long affiliate URL into the search engines
and then wait for success only to be met with yet another flop.
So how do they do it? How do those experts claim five figure
monthly incomes from their Internet businesses. Well, as
Shakespeare would say, the presentation's the thing. As with all
businesses online or off, it takes more than a casual approach
to truly make a business work.
It's not that this issue hasn't been addressed; it's simply that
it doesn't seem to be sinking in. Many beginning opportunity
seekers are misled by many ads and marketing pitches. This is
mostly due to the smoke and mirrors approach that companies who
are selling business opportunities project.
If you are looking to build a solid foundation for your
business, follow these time-tested rules of the Internet roadway:
1. Decide On A Website Theme. Build a first level domain website
around a theme. First you build the website and then find the
affiliate programs. Not the other way around. It's important to
fold the affiliate programs you select into an information
resource site that will pull traffic and keep them coming back.
Don't just build websites based on their potential to make fast
money. Build a website based on your interest in the theme and
over the long term it will be much more successful. 2. Fill It
With Useful Information And Resources. Create dynamic resources
that will make your website sticky and memorable. A useful
informational based website that will rank well with the search
engines and build confidence in the consumer. Look for experts
in your field to participate in exchange for exposure. In fact,
join their affiliate programs and get paid for that exposure!
3. Carefully Select Affiliate Programs. Now it's time to select
the affiliate programs. Select programs that pay well, have a
solid reputation, and will fold seamlessly into your new theme
related website. Resist the temptation to sell these products
with ads. Instead look for endorsements or write articles that
sell the product in the resource box.
4. Start A Newsletter. A newsletter allows you to capture
visitors as they arrive so that you may resell to them through
your newsletter. Most of us know this. The newsletter also
allows you to fold your affiliate programs into the information
provided within the newsletter for ordering. If done correctly,
this information will blend and make sense to your reader rather
than "sell" the product by more aggressive approaches.
5. Now Submit To The Search Engines. Now it's time to submit to
the search engines. By creating a strong, deep, informational
site, you stand a good chance of getting ranked well. With just
an affiliate link off a website, you stand to never even get
listed in the search engines. Stand out from the crowd by being
useful to your audience.
It's not a difficult formula. It does, however, take time and
persistence, as all successful maneuvers do. If your looking for
long term success utilizing affiliate programs as a revenue
source, this is the road to follow. In time, you will find that
you have created a successful career that doesn't just make
great money, but makes you happy as well.