Home Fragrance In Vogue
The home fragrance market is booming. From perfume, toiletries,
and cosmetics to pre packaged foods. It is currently a multi
billion dollar industry that continues to show strong growth.
The strongest growth has taken place in the last 5 years and is
expected to continue through 2007 and beyond. Western Europe,
Japan, and the US continue to lead with 65 percent of demand and
over three-quarters of world wide production of home fragrance
products. Rapid growth of home fragrance sales has also been
registered in Asia/Pacific, Latin America, and Eastern Europe.
Market researchers attribute the growing trend of home fragrance
popularity in the US to the fact that we are spending more time
at home. We are using home fragrances to UN-stress ourselves and
make our indoor environment a healthier and more pleasing place
to be. And we like it, it makes us feel good. Consumer research
is quite convincing. People feel better about themselves and are
more comfortable at home when a home fragrance delivery system
in use.
Market researchers also point out that consumers are eagerly
embracing home fragrance products that neutralize odors and
bacteria in our indoor air, not just cover them up. A stylish
home fragrance delivery system which can be displayed as decor
in the home or work place. Consumers desire an attractive as
well as efficient home fragrance delivery system.
There are many home fragrance delivery systems available to us
today. From the plug-ins, solids, and sprays, to name a few,
which temporarily mask or cover up odors and are readily
available in the local supermarket. To the stylish and very much
in vogue Fragrance Lamps which you won't find in the local
supermarket. Fragrance Lamps can be found in specialty gift and
decor shops, and on line. One such Fragrance Lamp is the La Tee
Da collection of fragrance lamps.
http://www.coronetgiftsolutions.com/la-tee-da_effusion_lamps.asp
La Tee Da is leading the way in home fragrance effusion lamp
technology. La Tee Da's exclusive scalloped burner design
enhances the home fragrance experience. La Tee Da fragrance
lamps or effusion lamps as they are sometimes called are made of
hand blown art glass. These fragrance lamps come in a wide
variety of colors, shapes, and sizes. La Tee Da fragrance lamps
befit any decor, home or work place.
Sonia Perez of Coronet Gift Solutions
http://www.coronetgiftsolutions.com in Florida says her retail
customers are becoming creative in their approach to home
fragrance. "They like to have different fragrances for each room
of their houses. Say, Verbena in the bedroom and Sandalwood
Mahogany in the living room or den." Some of her customers
fragrance 3 or 4 rooms, each with a different fragrance. Sonia
recommends fragrance lamps because of their style and their
ability to sanitize the air while they fragrance it. "Fragrance
lamps are great! And collectable too." She also supplies
interior designers who love using fragrance lamps as a decor
embellishment. "The La Tee Da lamps work well as an attractive
accent piece to the design scheme and at the same time fragrance
and sanitize the room or entire house, and their clients adore
them" .Pure indoor air has become a priority with consumers says
Sonia. "Women want more than just pretty air; they want clean
air at home and at the office."
The La Tee Da fragrance lamp catalytic conversion process is the
same as that used by the old time European catalytic burner
(effusion lamp) of Justus Von Liebig. Using this catalytic
conversion La Tee Da fragrance lamps are highly efficient at
sanitizing indoor air, not masking it. These fragrance lamps
kill bacteria, including odor causing bacteria, and the
unpleasant smells from dirty laundry, pets, mold, musty closets,
and bathrooms. Frying fish tonight? No problem. La Tee Da to the
rescue! Cooking odors neutralized, fast. Not just temporarily
masked. Automobile manufacturers utilize the same catalytic
conversion process on the cars we drive to reduce or eliminate
noxious fumes, smoke, and odors from automobile exhaust.
In Europe, before the days of modern electronic indoor air
purification, the catalytic burner (effusion lamp) was used
extensively in institutions such as hospitals, medical clinics
and other facilities that required a high degree of indoor air
purity. German holistic chemist Justus Von Liebig discovered
that through the oxidation of primary alcohols the effusion lamp
was efficient in neutralizing bacteria, allergens, and other
impurities in the air including smoke and foul odors.
Aware of the health benefits of the effusion lamp, the French
began to add liquid fragrance to their effusion lamps. Leave it
to the French to transform the effusion lamp into the home
fragrance delivery system we today call fragrance lamps.
http://www.coronetgiftsolutions.com/la-tee-da_fragrance_lampes.as
p Fragrance lamps have for many years been a fixture in homes
across the European Continent and are rapidly gaining popularity
in North America. Why? Because fragrance lamps sanitize as well
as fragrance your indoor oxygen. Neurologist Alan Hirsh director
of the Smell and Taste Treatment Center of Chicago has studied
fragrance and the positive relation it can have as an aid in
learning, reducing or increasing the desire to eat, and in
arousal.
Retailers and restaurateurs are taking notice of the power of
fragrance. Case studies of restaurants and retail shops using
fragrance delivery systems to create ambiance and a perceived
pleasurable shopping experience are quite satisfied with the
results of fragrance. Customer surveys consistently prove that
fragrance ranks high among reasons for customer loyalty to a
particular store or eatery. Also customer word of mouth
advertising regarding the fragrant environment brings in new
customers. Retailers are exploring the power of fragrance, or
scent to stimulate favorable emotional and behavioral responses
of consumers. Hirsh also points out that the Nobel Prize in
medicine was last year granted to researchers who discovered how
olfactory receptor cells enable humans to recognize and store in
memory 10.000 different odors. Hirsh states, "I think we are
going to be seeing interior decorating with smells in the
future, the same way we do with color." Sounds good to me.
Decorate my bedroom in Verbena, my bathroom in Lavender, and my
kitchen in Cinnamon Apple. Fragrance me with Bayberry in the den
and Fresh Cut Clover in the laundry room. Sound good to you too?
You bet it does!