Article Syndication - A New Vehicle for King Content
Creating Content New websites are being launched daily. In order
to compete, webmasters need to find alternative ways of
producing themed websites. Highly focused articles are often
sought by wembasters. Why? Because content on the web is still
king! In order to attract search engines and site visitors,
webmasters rely heavily on providing new, innovative and fresh
content. If the web site content is rich, visitors will come. If
the website content is updated regularly, visitors will return.
When evaluating a website's traffic it is easy to see that the
low cost of syndicated content can increase a website's value.
Sites that contain multiple pages related to a specific topic
increase the likelihood of being 'found' when a variety of
search phrases are used for that topic.
By creating a niche resource, webmasters are viewed as industry
experts and their websites are more likely to receive incoming
directory links. A number of publishers provide free content,
the only stipulation being that the webmaster serving the
content must include the author resource box. Webmasters
utilizing free content can easily create portals teeming with
themed content.
Unlocking the Key to RSS Many webmasters are struggling to find
fresh, innovative content while other savvy webmasters have
realized the potential hidden within RSS and are adopting the
technology at a maddening pace. By utilizing RSS, webmasters can
tap numerous free content sources with very little effort. RSS
truly is a webmaster's key to free content.
Webmasters interested in taking advantage of RSS have a number
of resources available to them:
GoArticles is a free content article directory with more than
20,000 articles available for syndication. Recently GoArticles
added a feature that will allow webmasters and site owners to
add dynamically updated article headlines to their sites by
simply adding a single line of java script into their webpage.
More than 100 articles are added daily to GoArticles. The
content is refreshed and indexed every 3 hours, so new articles
are updated on the site 8 times a day. Webmasters looking for
content can include theme-based RSS feeds into their site, using
java script supplied by GoArticles. The java script accesses an
RSS feed that contains the article headlines on the GoArticles
site.
GoArticles has 64 article categories, making it easy for
webmasters to find content that suits their interest. Webmasters
can select either the most recent articles in a specific
category or the most popular articles in a specific category. As
new articles are added to the GoArticles directory, the content
on the websites using the java script will dynamically update.
Additional details at: http://www.goarticles.com Example of a
site using GoArticle's feed -
http://www.small-business-software.net/goa-seo-headlines.htm
Another article resource webmasters may find useful is Article
Central's tracker script. Webmasters can easily insert java
script into their website to list all of Article Central's new
articles or site owners can customize the tracker code to list
only those articles chosen from the article repository's article
category list. Articles relate to web development, design and
technology-related issues and are updated daily. Additional
details at: http://thewhir.com/find/articlecentral/tracker.asp
Example of a site using Article Central's feed - -
http://www.softwaremarketingresource.com/articledirectory-headlin
es.htm
Content syndication is a win-win for both the publisher and the
webmaster. As a result of these new distribution opportunities
provided by GoArticles and Article Central, publishers will
receive increasingly more exposure for their articles and
webmasters will have a new source for fresh content.
Webmasters interested in creating dynamic content from other
free sources can use the free service provided by Feed2JS. All
webmasters need to do in order to display the RSS feed on a
website is enter the URL of the RSS source. Feed2JS creates java
script that can be inserted into the HTML of the site owner's
webpage. Webmasters are also given control over how their
content is served, meaning they can customize the look and
appearance of the headlines. Additional details at:
http://jade.mcli.dist.maricopa.edu/feed/index.php?s=build
Example of site using Feed2JS -
http://www.feedforall.com/rss2java-rssblog.htm
Search engines are increasingly looking for theme-based portals
by having specific targeted content where Webmasters are likely
to be defined as industry experts. RSS is a free and easy way to
promote a site and its content without the need to advertise.
RSS is defined specifically for syndication; in fact the acronym
RSS stands for Really Simple Syndication. This means that
webmasters serving RSS content do not need to negotiate
complicated content sharing partnerships in order to use content
contained within an RSS feed.
In order to completely understand the power and potential of
RSS, webmasters may want to visit the following resources:
RSS Specifications - everything you need to know about RSS -
http://www.rss-specifications.com Feedster - locate RSS feeds
that are topic specific http://www.feedster.com FeedForAll -
create RSS feeds from your own content http://www.feedforall.com
RSS4U - free online RSS reader http://www.rss4u.com FeedDemon -
desktop RSS reader - http://www.feeddemon.com