How To Use The Net To Climb Much Faster Up The Corporate Ladder
Although you will find plenty of emphasis on the way a company
markets itself and its' services, very little attention is
usually given to individuals and how best they can market
themselves. The reality on the ground is that good personal
marketing has become critical in an increasingly competitive and
shrinking jobs market.
Today, any professional man or woman who does not carefully
market themselves and their skills to prospective employers, and
on a regular basis, is asking for trouble. It does not matter
how good they may be at what they do. Sooner or later layoffs
and downsizing or some other evil will catch up with them and
they will find themselves out in the cold and without a job.
One of the most valuable tools that any individual can use to
market themselves and their skills and experience is of course
the World Wide Web.
How To Successfully Market Yourself To The Jobs Market
Online
It makes a lot of sense for any individual to put to use the
power and reach of the World Wide Web to market himself or
herself extensively. The marketing an individual does should not
be so obvious or direct. Especially when they are already
employed somewhere because this can serve to not only upset
their current employer or boss, but can also give others the
impression that the person is not loyal enough or focused on
developing their career but is simply looking for a bigger pay
check. There are a few things that can kill a fledging career as
quickly as this kind of image.
What you need is a kind of news service of what you are up to
and interesting stuff that you are currently doing or involved
with. For instance you could start a web site to inform and stay
in touch with previous colleagues and co-workers. Such a site is
bound to contain positive comments from peers which can be a
powerful marketing weapon placing you in a very favorable
position for when any prospective employer will have an opening
that they want to fill.
Then there is the fact that your co-workers from a previous job
can be extremely useful contacts to have in the job market. They
are in your industry and will be the first to hear of openings
and new opportunities, as they become available. Since they know
you and your abilities well, and thanks to the fact that you
have ensured that they never forget you by using your website to
stay in touch, you will literally transform your prospects in
the job market, overnight.
Websites And Web Hosting Are An Expense And Free Sites Look
Horrible
A legitimate concern when using the strategy we have suggested
in this article is the time and expense required maintaining a
fully-fledged web site. At least one that has the sort of
quality that will enhance your image.
But this should not be a concern if you know where to look. We
actually have some free sites on the net today that do not look
like free sites at all. And what is more they allow you to build
wonderful and impressive image galleries even if your technical
knowledge on building websites is close to nil. Additionally,
one particular site will make it possible for you to easily and
automatically send out email notifications every time you make a
new posting. Such a site would be the perfect place to start
in your effort to brush up your personal corporate image for
greater things to come.