Techno Marketing
Today in the IT sector, Technical Knowledge is really necessary.
Whether the person is in Sales, Customer Support, Marketing and
nevertheless in the Technical Department. We need to upgrade
ourselves everyday & everymoment. Its just like a doctor who
needs to upgrade with new medicines and therapies everyday. But
the main magical word is marketing & sales. With the knowledge
we are implemention many new things, thats good but we need to
market those products. I'm not talking about the market. Just
talking about the new product to be first demonstrated among the
internal customers (fellow colleagues), the management, the
internal users. If the organization is confident about the
product then the organization can market it properly to the
outer customers. There might be several faults in the product
but afterall we do not sell a product but our attitude. Once the
attitude is sold positively we are happy. But the basic thing is
the marketing funda & nothing else. So good Technical knowledge
+ Proper Marketing Funda = A positive Deal.