Google Profits: It's Not Just A Google Cash Rehash
Finally a book that truly demystifies making money online, and
does it in plain English. Google
Profits by Wade M. Winger (edited by Denise Blankenship) is
an online business related ebook centered around earning money
through Google AdWords and ClickBank affiliate products.
What To Expect From Google Profits
The book is geared to those who are new to online or affiliate
marketing and can even be of great value to intermediate
affiliate marketers. Google Profits explains, in plain English,
what an affiliate program, Pay Per Click advertising, ClickBank,
and Google AdWords are and why the latter two are the focus of
the ebook.
Google
Profits continues by explaining how to select affiliate
products from ClickBank to market using the 5 step success
formula.
1. Find a product 2. Set up an advertising campaign 3. Identify
profitable campaigns 4. Start a full campaign 5. Expand (make
more money)
Each step has supporting information separated into two parts:
Information and Action. The information section gives an
overview of the step and why it's important. The action step
outlines exactly what you need to should do using the
information provided.
Demystifying Google AdWords And Taking The Easy Route With
ClickBank
Coming from an Internet Marketing background, I must say that
most of the content provided is based on sound advice such,
especially the section on developing profitable AdWords
campaigns. However, I don't fully agree with his suggestion to
blatantly copy other advertisers if you draw a blank for
advertisements.
It seems like a very bad habit in my opinion and doesn't teach
creative thinking. I would suggest emulating the other
advertisers. Learn from their ad and then craft a better one.
In addition to the excellent section on developing successful
AdWords campaigns, I wish the book included at least a small
section on how to manage or keep track of the campaigns. That
was an instance that I was glad to have Rosalind Gardner's Super Affiliate
Handbook because it has some great tips for managing and
estimating the profitability of AdWords campaigns.
The section on expanding on successful campaigns could have also
used a few more details on the additional advertisers other than
Overture and Search123 needing a landing page. A brief blurb on
why he liked the listed advertising sources, any caveats to
using them, and any other notes the reader should be aware of
before deciding to use them would definitely have enriched the
section.
But all in all, my mind was finally able to wrap itself around
some of the concepts which seemed so confusing in other articles
or ebooks. I now have a much clearer understanding of how to get
started advertising with Google AdWords. While it may not be the
definitive guide to Google AdWords, it's certainly enough to get
someone 'new to the game' started right away.
When Google Profits gets into the ClickBank section, the
book states "go to ClickBank and search through the 11,000+ affiliate
programs." That may cause some confusion to someone just
starting out because ClickBank does not have search function.
But he does clear it up when he goes into the explanation for
finding the products via the ClickBank marketplace.
Google Profits Makes For Easy Reading
Google
Profits is written for the layman, complete with a step by
step walk through and screen shots. While the language wasn't
completely elementary, it didn't contain an overabundance of
technical or 'buzz' words.
The paragraphs were of a manageable length and the size of the
font when printed made for comfortable reading. Because of this
relaxed writing style, language, and structure, I found learning
from it to be exceptionally easy and enjoyable.
However, there were an odd number of simple grammatical errors
for an ebook which has an actual editor. Though not many, it was
still slightly perturbing to see them. But not to worry, they
certainly didn't take away from the readability or informational
integrity of the ebook itself.
This is an ideal book for those just starting out online or even
intermediate online marketers who have been shying away from
using Google's AdWords program because it seemed too complicated
or time consuming. I actually felt pumped up and eager to get
started before I even arrived at the first 'Action' section, but
I wanted to read it through once for comprehension before
starting.
Final Thoughts and Helpful Advice When Getting Google
Profits
If you truly want to get started online with affiliate
marketing, it doesn't get any easier than Google Profits, but
make sure you have at least $100 to build up momentum some
momentum. Once you've established yourself in the black, then
take some of that profit and reinvest in to build up a stable
monthly income.
If you wish to truly expand and build a business out of
affiliate marketing, I'd recommend purchasing Rosalind Gardner's Super Affiliate
Handbook to expound on the Google Profits
Success Techniques.
At the end of the day, I give Google
Profits 4 out of 5 stars.