Pheedo- A Blogging Tool
Pheedo started to help thousands of bloggers, micro-publishers
and large media outlets which are in need of a flexible
advertising solution. Its aim is to provide publishers and
advertisers the tools needed capitalize on the business
opportunities surrounding weblogs and syndicated content feeds.
Pheedo creates tools that help individuals, organizations and
corporations to promote, analyze, and optimize their weblogs and
content feeds with simple, but still robust software and
services. Pheedo provides solutions to the publishers and
advertisers.
Solutions for Publishers
Solutions for Advertisers
Solutions for Publishers
Pheedo provides tools to publishers which help them in
increasing the traffic and monetize their content. It focuses on
RSS and weblog publishers, understands their business and
develops tools according to their needs. This software has three
parts Pheedo feed manager, Pheedo blog network and Blogsnob
traffic exchange.
Pheedo Feed Manager
It helps web publishers of all sizes efficiently manage, serve
and report on ads in RSS/Atom feeds. Create an instant revenue
stream by inserting ads from partners or sell ads directly from
the site. Its intelligent system specifically built to
understand how each aggregator thinks. It serves the appropriate
ad based on the unique characteristics of the feed reader.
Features
1. This software provides different kinds of reports like
revenue reports, real time campaign optimization reports, and
campaign performance reports for advertisers and agencies and
feed statistics like unique users, click through stats etc.
2. This tool delivers target advertisements to specific audience
segments based on category and performance and delivers targeted
ad by aggregator type.
3. This tool helps in smooth and continuous ad delivery through
spikes in traffic or natural business growth.
4. It allows for creative adjustments to be made immediately and
parameters can be defined by time, date and click-throughs.
Merits
1. No bandwidth costs incurred by feed traffic spikes reduce
infrastructure costs and increases revenues.
2. This tool is easy-to-use, flexible and turnkey service to get
you up and running in a matter of minutes.
3. This tool has complete control over placement of ads in feed
and advertisers.
4. No need to build costly infrastructure. Provide anytime,
anywhere access through the Internet. Enterprise version is also
available.
Pheedo Blog Network
This software provides the tools and control which helps in
creating an instant revenue stream from your weblog by
leveraging our advertising partners or selling ads directly from
your blog. Its focus is on helping weblog publishers monetize
their content. Its cost-per-click solution and category
targeting helps in tapping into new revenue streams.
Features
1. This software is flexible and matches the look and feel of
the ads with the website.
2. This software provides real-time tracking and reporting which
helps in knowing exactly the revenue generated from your
content.
3. It provides ad management means controls which advertisers
appear on your blog or feed.
Merits
1. Monetize the content- Weblog publishers now have robust
software and advertising partner that can help leverage their
quality audience and content.
2. Maximize the revenue- To improve the performance and increase
your revenue, the ads are targeted by category. This is a more
efficient method of buying ad inventory compared to purchasing
keywords
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