Earn Money on eBay Even Without Stuff to Sell
Although most people know eBay as the online marketplace for
buying and selling all kinds of goods, eBay also provides a
backdoor income opportunity for website owners ready to monetize
their site traffic.
Even if you don't have an item or sources of products of your
own to sell on eBay, you can earn money through eBay's affiliate
program by serving pages with auction listings specifically
organized around any eBay category, according to James Dillehay,
author of Sell Your Crafts on eBay.
An affiliate is an independent contractor who agrees to send
traffic to a merchant who sells a product or service and pays
the affiliate a commission of each sale.
eBay developed a sophisticated affiliate tool called the eBay
Editor Kit that allows you to build highly targeted interactive
graphic banners which list specific types or categories of items
for sale.
Which Categories to Target
Let's say you have a family oriented web site with an article
page(s) on wedding-related topics. As an eBay affiliate, you can
insert code they provide through an easy- to-use toolkit online
that allows you to serve up current auctions on wedding dresses,
wedding favors, wedding supplies, or any other category you
choose.
Another example would be a site providing visitors with facts of
interest on actor, John Wayne. At the bottom of a page about
John Wayne's movies, the site owner/eBay affiliate can place
code which serves up all current eBay listings for John Wayne
movie DVDs or video tapes.
If this sounds too complex, relax. You don't have to be a
programmer or a geek to get this to work. The eBay Editor Kit is
an interactive form available to affiliates which allows for
quickly entering in your affiliate ID code, product category(s)
you want to serve listings for, and a few other details. Using
the affiliate interface, I've created code to generate targeted
eBay listings and placed it on my web pages, all in less than
two minutes.
How Much Does It Pay
The program pays affiliates between 40% and 70% of eBay's
revenue (not item sale price) on all winning bids or Buy-It-
Nows within 7 days of an affiliate action and up to $20 for each
new active registered user who arrives from your affiliate
links. These rates may change at any time but were current as of
this writing.
Why Would Anyone Click
The more targeted your site traffic, the more likely people will
click-through to specific auctions. Studies show ads related to
your page content get higher response rates.
Since using the eBay Editor Kit and placing graphics displaying
targeted auctions, my recorded click-through rate has averaged
between 50% and 70%. This compares to a typical click-through
rate on my other affiliate links of between 2% to 15%.
The Ultimate Market Research Tool
The beauty and ease of the above system is you can serve your
customers great deals on items they are specifically searching
for and earn money in the process. But that could just be the
beginning of profits for you.
With the sophisticated tracking statistics available to you as
an affiliate, you can track which types of eBay listings get
higher click-throughs, higher closing bids, and learn about
items that sell best throughout the year.
You can then pick and choose best-selling items for your site's
traffic, find inventory at wholesale or closeout sources, and
then list your own eBay auctions which you already have evidence
of sales history. You'll earn lots more than you would have just
as an affiliate.
You should note that it is against eBay's affiliate policies for
you to use eBay Editor Kit to link to your own eBay auctions.
To become an affiliate for eBay, your web site must be approved.
Your site must get steady traffic, look good and all the links
should function. Typically, eBay is interested in well designed,
high traffic sites to partner with. To apply, go to www.cj.com,
Commission Junction and search for eBay.