Work Those Affiliate Programs and Make Some Cash
So you've joined your first affiliate/associate program and
slapped that big old banner on your site. All you have to do now
is sit back and wait for the bucks to come rolling in.
Not so fast there, Bucky. There's a lot more to making money
with affiliate programs than that. If your best effort is going
to be that banner, don't plan on retiring any day soon.
Just like everything else online, you'll get out of it what you
put in. So if you want to make some serious cash with those
programs you're joining, you need to promote them. There are a
variety of methods you can use, but I'll discuss the few that I
know seem to work the best.
My first suggestion to you is to join only programs that relate
to the theme of your website. Make sure it's a "good fit" with
your site and that it pays out a "healthy" commission. Getting
paid $2.00 in commission may not be worth the work involved in
promoting the program. Try weaving the URL's throughout your
site or devoting a whole page to their topic. Don't just use
banners; use alternatives like text links within your pages.
Banners have become so saturated online that a lot of folks tend
to ignore them, plus the extra weight they add to your pages
makes them load slowly.
Most programs you join will give you a variety of ads to use in
your promotion efforts, but for best results you really should
be creative and write some of your own. All too often I see the
same old ad repeated over and over online until I want to
scream. A little creativity and stressing the benefits will take
you a lot further than canned ads that 10,000 other programs are
using.
Make a habit of scanning discussion boards and look for any
opportunity to answer a question or give advice using your
affiliate link. Make the link a part of your signature line and
use it in your e-mail correspondence and newsgroup postings.
If you publish your own ezine, make sure you keep a list of text
ads for all of the associate programs you participate in and
pick 2 or 3 to put in your newsletter every time you publish. If
you've purchased the product yourself, a personal endorsement
will pique your subscribers' interest and motivate them to click
through. Your subscribers trust you, so don't recommend anything
you don't believe in.
Don't forget about placing your ads in other ezines that cater
to your target audience. There are plenty of inexpensive
newsletters just waiting for your ad copy. For instance, an ad
costing you $10.00 could result in three associate sales adding
up to $100.00. That's a pretty nice return on your investment.
One trick that has worked well for me over the years is placing
my associate links in e-books that I've written. Since the books
are given away for free there's no telling how many people will
see those links and possibly make a purchase. If your book is
well written and popular you could stand to make some decent
revenue from the associate programs that you've placed in it.
Associate programs really are a great way to make some cash
online, but a banner alone is not going to do it. Start
promoting your "special link" every chance you get....and you'll
be rolling in the dough in no time at all.