Expired Domain Traffic - To Buy Or Not To Buy?
It seems everyone is jumping into the "traffic domain name" game
- either purchasing them for their own use or purchasing traffic
from others who own these domains. For those that don't know, a
traffic domain is one that has either expired and still
receiving traffic, or one that is being typed into the browser
url location (type-in traffic) by users looking for a particular
website. These are hot little properties but often abused as
some register typos of an existing popular domain - such as
Google for example. Yes, Virginia, there is a lot of traffic in
those typos.
I own a number of expired & type-in traffic domains and have
overall had good results. The worst one gets about 10-15
visitors a day but manages to earn anywhere from $5-$20 in
revenue through a pay-per-lead program I use. Combined, all my
traffic domains pump out a nice chunk of change without me even
having to host them, look at them or even think about them.
On the other side of expired domain & type-in traffic is
services which allow you to purchase traffic from domain names
which they control and manage. Now you would think this sounds
pretty good after what I reported about my own traffic domains,
but the sad truth is that the majority of these services are
complete scams.
Oh yes, they'll deliver the "targeted" 5,000 or 10,000 "hits"
you purchased, but the reality is that the actual traffic from
their domains either doesn't exist at all (generated by software
to create an illusion of unique visitors) or comes from sources
like auto-surf sites. And it's not like you can really monitor &
evaluate this traffic to know if it's real or not, and you
certainly have no way of knowing if it's targeted or just junk
hits. You're basically putting all your trust in the site
offering the service and since none offer any guarantee that the
traffic will bring you sales, they're off the hook.
Look at it this way - let's say a service is offering 100,000
premium targeted visitors for the very low price of just $49.95.
Think about it. If you had 100,000 targeted real visitors at
your disposable, would you sell them off for essentially pocket
change? Of course not. If you were selling a product for $29.95
and only 1% of those 100,000 visitors made a purchase - then
that would be 1000 sales totalling $29,950. Can you really
believe that they would let that amount of money slip through
their fingers just so that they can do you a favour?
Do yourself a favour - If you're thinking of purchasing traffic
from one of these services, keep your money to invest in more
reliable and proven options or learn about finding and
registering expired domains (an article on this topic coming
soon) and register them for yourself.