Network Marketing Prospecting- The 4 Steps to BLAZING MLM
Prospecting
What is MLM Prospecting?
According to Webster's Dictionary, prospecting is looking for
gold. That is a good definition of MLM Prospecting, as you
always want to strike gold in your business. Just like gold, MLM
Success runs in veins in your group, and you must mine the veins
continually.
If you really think about it, Network Marketing prospecting is
simply the tactics and strategies of finding people to talk to
about your business. Plain and simple. It is not rocket science.
Talking to people is what we get paid for, and what we do for a
living. Talking to people is imperative, so you must find folks
to share your story with.
Prospecting is one of those activities that you MUST practice
daily, or you will find that you end up like 90% of all Network
Marketing folks:
You run out of people to talk to, and thusly, run out of this
MLM business saying that it does not work. This business DOES
work, if you have people to continually share your products and
business with, and do it effectivley.
There are 4 steps to MLM Prospecting that have proven to be
effective over the years, and we have taught this Prospecting
path for years. We all like sequential path to travel, as that
is how we live life. This Path of Network Marketing Prospecting
you need to travel to insure that you work the prospect
correctly, and understand that prospecting IS a process, not a
one time event. MLM Prospecting, if done right, can yield a lot
of names, and you can have a lot of people looking at your
business all at once.
What is the 4 step process?
1) Finding.
This is simply using different tactics to find people that might
be interested in looking at your products and business. There
are hundreds of ways to do this. Finding people is an art in
some ways, as you need to have multiple ways of locating leads
going on with your Network Marketing Home business.
Finding someone to talk to can be very easy as well, as there
are people everywhere you look, and all of them want the best
out of life, and what life has to offer. Finding is simply
looking and searching for the people who will want to use your
products and services, and als look at your busienss.
2) Exposing.
Once you find some people, you need to create an exposure, one
that is quick and gives them an idea of who you are looking for,
and what the company is about. This is not really a formal
presentation, but a 30 second "commercial" that is better known
as an approach.
The inital exposure of your Network Marketing products and
business can happen in a conversation, over lunch and be 30
seconds long.
INFERNO Secret:
In the initial exposure, you are only exposing the IDEA, not the
information. You want to see if the idea of your product and
business is something that they want to know about, or if they
would help you locate some people who do.
The best way we have found to do this is use MLM Prospecting/
Recruiting TOOLS. These can be cds to hand out for people to
listen to, or dvds that people can watch, even brochures. But we
have found that the best tool to use is one that is brief, to
the point, and get the prospect emotional. MLM Tools are
essential to use in Network marketing prospecting. You can have
30 people at the same time listening to the inital idea of what
you are talking about, and let the tools do the exposure, and
help the person to decide if they would be willing to listen
further.
For a free training on using MLM Tools:
http://www.theentracecd.com (Click training link)
3) Separating.
This step is where you come to the realization that there are
only 2 types of people you will talk to:
People that are OPEN to new ideas. (These are the people that
will listen to you.)
People that are CLOSED to new ideas. (These are the people that
will NOT listen to you.)
You MUST separate your prospects into these 2 categories. If
they will listen to you, you move them forward. If they will
not, talk product, or ask for referrrals. This step is
imperative to master, as this is where you will quit chasing
people who are not truly interested.
"Does this make sense to you?" is a great question to find out
where they are with the idea you are talking about, and if they
really would like to know more about your MLM products and home
business.
"What did you like best about the cd I gave you?" is another
great querstion to ask someone to find out where they are with
the idea.
4) System.
For those who are willing to listen, get them into your compnay
or upline's recruiting and retailing system, and let the system
do the work. Get them on your product, and make sure that you
schedule them for a formal Network Marketing presentation. This
could be a conference call, webcast, or three way, or in home
meeting, or a Business Briefing on a tuesday night.
If they are not willing to listen, put them in your follow up
system, and somewhere down the road, when timing is better for
them, follow up with a phone call. Always ask them if you can
keep in touch with them to keep them updated on your Success in
Network marketing.
This 4 step process can be compared to a Filtering system, as it
will filter out the ones that are not truly interested, and you
spend your time with only those who are truly interested in
either becoming a customer or distributor, or helping you in
some way.
This is the 4 step process to SCORCHING Network Marketing
Prospecting. For a free, more detailed , step by step, Power
Point training on MLM Prospecting using tools:
http://www.theentrancecd.com (click training link)
You need to become a Master MLM Prospector. If you follow these
4 steps, you will dramatically increase the odds of striking
gold in MLM Prospecting in Network Marketing.
blessings...doug (c) 2005/ all rights reserved
PassionFire Intl