Plug In And Profit Resale Rights Strategies That Anyone Can Use
To Boost Their Income From Resale Ri
If you?ve ever gone through the process of creating your own
info-product or software then you know that while there is
profit involved it can be a vigorous and time-consuming process.
I always say it?s good to have your own products, but they
should be used in conjunction with resale rights products ? not
instead of them.
The nice thing about getting hold of a good resale rights
product is that you have effectively paid for some-one to
research and write a (hopefully) killer product ? usually that
means you get the sales pages and graphics too. Make a few
adjustments to the sales pages, add in your own bonuses and hey
presto you?re ready to start accepting orders into your paypal
account.
So what are the bottom line, must-implement tactics that you
need to use to maximise your profits with resale rights? There
are a few of these, but first of all it?s like the old internet
marketing adage says??the gold is in the list?! Perhaps you?ve
heard the gurus talk about it (well what more proof do you want
then) ? you must build, maintain and satisfy your own list of
newsletter subscribers. Look, list building strategies are the
topics of many a book but there are ways that you can go about
it quickly. Do you harness the power of eBay to build your list?
Do you have a PPC campaign set-up to capture more prospects
(simply offer them a high-quality freebie)? List building should
be seen as a long term commitment ? don?t expect to have 10,000
subscribers in a few weeks?it doesn?t work that way for newbies
(unless you?re willing to pay top dollar for quality leads).
Remember that as each new name pops into your list that?s a
potential future stream of revenue.
If you?ve read my other articles on profiting with resale-rights
then you already know that one strategy that I rate rather
highly is that of developing your own ?unique selling point? ?
or in simple terms, ?being different?. You MUST do this because
in the resale rights game you?re selling the same product as
virtually everyone else. The same PDF document. The same sales
page. The same graphics. Why should your customer choose you
over the other guy? Because of your unique selling point. You?re
going to be different by adding your own bonuses (perhaps one?s
you?ve created yourself). You?re going to tweak the sales page
so that the copy is more powerful ? more compelling to the
prospect. You can even score an A+ in my book if you re-design
the ecover and banners. Hey, it?s almost like it?s your own
unique product that no-one else has. That creates a hell of a
lot of perceived value in your prospects mind ? and if you can
do that you?ll make the sale.
Here?s another killer strategy that very few people use ? use
joint ventures with people who have significant lists. Now I
know what you?re thinking?it?s hard to do a JV for a resale
rights product. That isn?t really true and I?ll tell you how you
can JV with the biggest of them. First make sure you have a real
quality product ? and one that is relatively new and if possible
?in vogue?. Next, load up the perceived value by adding as many
relevant bonuses as you can find. Really go nuts here?make it
ten or more. Then redesign the sales page ? make it much better
than the original. Then offer it to joint venture partners who
may be interested in promoting it alongside you. Don?t worry
about taking a smaller commission ? offer them 60% or more ?
remember that a good JV will put your offer in front of
thousands and aside from the orders you?ll generate you?re also
building your list with paying customers.
We?ve covered a lot of ground today in a short space of time but
I?d like to leave you with a final strategy ? articles. Even if
you?ve heard it before, are you doing it as much as you should
be? You can whip up a good quality article in under an hour and
submit it to literally hundreds of sites. Viral marketing at
it?s best and pretty much free too. Articles can bring about a
lot of traffic for you, assuming you have written an
informative, entertaining piece (never ever just write an
article that is a hybrid of your sales page ? it won?t be picked
up and will hamper your future efforts to get published).
What you?ve read above is a basic blue-print for succeeding with
resale rights products. Remember that Rome was not built in a
day ? keep working at your business, keep doing the right things
and over time you will be rewarded.
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