Updates on RSS Directories
RSS directories are popular these days. RSS is widely used
initially by news sites to allow others to syndicate their news
stories. Now, a lot of other websites are using RSS. It is being
used in flagging new forum headlines, auction listings, sales
listings and others.
The meaning of RSS is actually not clear. RSS may or may not be
an acronym, actually. RSS may stand for Really Simple
Syndication. But others say its Rich Site Summary and sometimes
Rich Syndication Standard. The noted creator of RSS directory
would be Netscape. It was released sometime in March 1999. The
included a UserLand application which is called scripting news.
Netscape stopped developing it, but UserLand continued doing so.
Another company, RSS-DEV Working Group also released their own
version.
RSS directories are sites that collate all RSS links and place
them in different categories for other applications to use. This
is similar to web hosting, only instead of web pages, they
contain RSS links. These links will pop out on the website and
when you click it, you will be directed to the main source of
the link.
RSS poses a lot of uses for those who'd like to use the Internet
for marketing or commerce. Here are the things you can do with
it:
Create links from their website to yours. If you are selling or
promoting something, web traffic is important. The more RSS
directory you upload, the more chances you have people seeing
those and checking your site out. And if they have customized
their sites with your RSS feeds, then they would get updated
listings from your site to theirs automatically.
Collating analysis. If you have a brand and you'd like to know
how your competitor is doing, you may use RSS to see what they
have so far. Get a directory of their product or service so
you'll know first hand what they have come out with. With the
data gathered you now can plan on how you can counter them.
Tracking your own progress. If you can check out your
competitor, of course you'd like to check out too how your
business or product is going too. With an RSS directory of your
own, you can know how many people are interested in what you are
selling or offering.
Increases productivity. Putting up RSS directories, let's say
for newsletters, adds efficiency to your company. If you use RSS
for sending out newsletters instead of mailing them to
recipients, you'd eliminate the possibility of your letter being
classified as spam by users, or being sent in a closed mail
account.
Increases efficiency. There are a lot of websites or news
articles that could be beneficial to your brand or company. At
times, you'd like to add them to your site. Without the use of
RSS, you'd have to copy the entire thing down and note where you
got it. If you use RSS, then the headline and part of the story
shows up on your site. And this is an automatic process now. If
you use RSS, you just include the directory and automatically,
the headline appears without you doing much.
Posting RSS directories could cost you some. But the benefits
override it. Some sites even offer free RSS directory posting.
If you are just starting up, you may like to check those out.
The more RSS directory you have up, the more the possibility
that you are sending out information to the people interested in
your goods. Reason behind is that people will only get the RSS
feeds that they are interested in. If they get yours, they sure
are the target market.
Disseminating information online has become easier with RSS. The
technology provided a cost-effective way of transferring facts
and figures out. Utilizing it would definitely add up to your
marketing approach. With it, you have an avenue of reaching out
to even more people so easily.
RSS uses XML to syndicate pages. Though that sounds a little
technical, there a lot of websites that has user-friendly
interface to guide in building your directory. Go ahead and put
up your RSS directory up now. RSS has proven to be essential. It
has ceased to be an option; it has become a necessity.