That's right! Many webmasters are getting suckered into joining adsense in hopes of earning quick cash. What they aren't being told is that it's harder than that.
Though google adsense is still one of the best programs out there to earn revenue from your site, there is more to it than that. For example if you think you can just past the links in your site content and watch the money flow in well... In truth few people ever get that lucky some of have to work at it for a while before we get our cash. One of the few mistakes people ever make is thinking google adsense does all the work for you.
Of course we all know that adsense has the most features out there and that it is the best in customer support. Still though if you have a hard time getting clicks off your adsense account, you are not alone. Truth is even though most people may find the ads relevent, many surfers out there have caught the anti-ad bug. This is due to the fact that most ads on sites always misleed you. Everyone knows free hats,free ps2s, and just about free everything. Wich in reality you won't get the said materials. So even though they see an ad they what to click they will not click on thinking that it will mislead them.
This is partly due to the fact that many ads are circling the net with false promises. There exist no way to get past this except fooling the users into thinking that the link is not an ad but a link written by you. Though this is hard hence the ads by gooogle label that goes with every adsense advertisment. But that's why most people get more clicks by blending their ads with their content. Though they the ads by google they believe the links are not misleading since the sites are part of your site.
It's like soldiers when they wear camo. They want to blend in as much as possible. Well try it and see what you get!
Author of http://allaboutadsense.blogspot.com/. I write articles about my many webmastring experiences.