Running A Profitable Web Site
New web sites are popping up on the internet at an astonishing
rate. Many of these sites are being created by ordinary people
looking to earn extra money on the internet. With the simplicity
of web authoring tools that are readily available, it's become
much easier for internet newcomers to develop and maintain
professional looking web sites.
Even with the web authoring tools and so many other resources at
your disposal, it will still require a lot of work and patience
before you see any real profit from your web site. The actual
creation of your site is only one step in a series of steps that
must be taken in running a profitable web site.
To help make your web site as successful as possible, I've
identified seven helpful tips for you to follow:
1. Create as much original content as possible. People enjoy
reading original content, which will keep your visitors on your
site longer. People also tend to return to sites more often that
frequently update their content.
2. Make sure all links on your site are active. Make it a habit
to check your links on regular basis to ensure they work and
that visitors are being directed to the page or site you intend.
If people can't get to where they want to go, they will leave.
3. Make sure the content and graphics on your web site are
relevant to its theme. People can be easily confused if they
land on a site expecting a particular topic, but the content or
graphics don't match that topic. Most people will just move on
to the next site.
4. Include a contact page or email address for visitors to
contact you. By providing contact information, your business
will be given more credibility. Plus, a potential customer may
have a question about a product or service you're promoting.
5. Speaking of questions, adding a FAQ's to your web site would
be a great benefit to your visitors. By listing answers to
common questions, your visitor will be able to have a specific
issue addressed without any interaction from you. This saves you
time to focus on other matters.
6. Offer your visitors a gift for visiting your web site, and
provide other incentives for them to return. These could include
ebooks, software or even a subscription to your newsletter. Most
people are drawn to free gifts which will compel them to return
to your site.
7. Layout your web site in a logical order. For example, if
you're promoting a product, don't give away a free gift until
your visitor learns about the product. You want to keep your
visitors focused on your product or site for as long as possible.
By applying the techniques above, you should be able to keep
visitors on your web site longer and increase your overall
traffic. If you're promoting a product or service, more visitors
equate to more potential sales; resulting in more profit from
your web site.