HomeHammer Improve Your Business Lesson 5: Using Links On Your
Website
Thanks for your continued interest in the Homehammer.com home
improvement network. This course will continue to help you watch
your profit margin in the home improvement industry grow.
HomeHammer is a website that allows users to find professionals
like realtors, general contractors, plumbers, framers, and
electricians more quickly and easily. These lessons help us keep
our promise to you: we will help you connect with customers,
generate business and improve yourself so you can be a better
service provider to the folks who look to use.
Lesson 5: How Using Links On Your Website Can Help Your Business
Business websites are a necessity in today's society. Linking to
other sites helps tell customers products you use and trust. It
also forms a bond of trust between you and other sites.
The internet is only as good as its links. Without links, the
internet simply would not be able to exist. To ensure a quality
world wide web continues, you must provide links that your
customers might be interested in.
There are several ways to decide which links to include in your
site. You might start by visiting competitors web sites. Check
out their links section to understand what sites they provide
links for. This might help you figure out what your customers
are looking for. It might also provide you with a good base for
a reciprocal linking system, which will be discussed in the next
lesson.
Another way to decide what links to include in your site is to
consult with your customers. Internet-savvy customers will be
able to tell you what they look for in a professional site and
what they like and do not like about your links. This can help
you control the quality of your links section. You could do this
through a survey or by simply informally interviewing your
client