Internet Marketing: the autoresponder feature
Internet Marketing: the autoresponder Feature
Internet Marketing is one of the hottest and fastest growing
e-business of our days. But as any other business, there are
some key features and elements that need to be in place in order
to be a successful internet marketer. One of the most important
key elements of a successful internet marketing business is the
ability to capture the e-mail address of your website visitors.
This means that when you create your webpage you should have in
place an efficient mechanism to capture the name and e-mail
address of your potential customers.
The assumption behind this suggestion lies in the fact that the
majority of people that visit your webpage will not buy from
your site in their fist visit. Research has shown that it takes
at least 7 communications with your potential customer before
they buy from your website. The idea behind this feature is that
you should be able to send carefully planned marketing
promotions to your potential clients in order to lead them to
purchase your products. This is where the autoresponder feature
comes to assist your efforts to communicate with your potential
customers in an efficient way.
The autorespoder feature is subscription based account that you
can sign to that manages the e-mail database of your potential
clients. This autoresponder feature lets you design a sing up
form that you can place in your website that lets you collect
the e-mail address of your potential clients. Know you have the
ability to e-mail your clients whenever you want, or better,
program your autoresponder account to send your clients e-mail
instantly, every 5 days, or every 30 days automatically. This
feature gives you the ability to carefully plan your marketing
campaigns geared to your potential customers in automatic mode.
You will have a marketing campaign in place with minimum effort.
Now, one word of caution, don't program your autoresponder to
send e-mails to your clients on a daily basis. Logically, this
can turn off the interest that your clients may have in your
product. Be wise and market to them in a reasonable way in order
to attract their interest to your product.
This autoresponder feature is a very important element in the
success of your internet marketing business. Use it wisely and
skillfully and you will see your business grow in a substantial
and profitable way.
Wishing you the best in your internet marketing enterprise:
Obed Jim