A Link exchange is a great way to market your website in a very cost effective manner! You want to generate more hits to your website but need a good source? For one thing you can create a link exchange with other website owners to generate these hits. Why? For one thing, doing this will allow potential customers who may not otherwise find you site to browse through it! Here's a little information.
You can create on your website, a "Link to Us" page where other website owners can link their site to yours. Why allow that? Well, its quite simple. By allowing them to link to you, you can link your site to theirs. This will provide another stream of potential customers. This link exchange can be quite an effective means for marketing your website.
When developing and marketing a website your ultimate goal is to find ways to put your web address out there so people can click on it and be right there where your information, tools, products, or whatever is. Using this type of "Link to Us" link exchange you have to do little work. Other website owners will link their site to yours and that's that. Its pretty much automated.
In the business of websites, finding the most cost effective way to advertise or market your product is key. But, beyond this, doing so in the most time effective way is important as well. Link Exchange is an enormously effective way of achieving both of these scenarios. By linking your site to another is a simple link to the next dimension of customers. Finding these customers is important and getting them cheaply and easily is the ultimate goal.
Keith Mallinson is author of the article exchange newsletter, offering subscribers up to date information on all aspects of article submissions and use of free articles for search engine optimization http://www.article-exchange.com