The high level of competition at the retail level, whether on eBay, at a flea market, or at a shopping center, means that success is often dictated by who has the lowest price.

Customers can easily see who has the lowest price by conducting a simple search on eBay, walking around at a flea market, or visiting a few stores in a shopping center.

Long gone are the days when a consumer had to limit his choices to a few local stores.

Today, in large part because of the Internet, dollar stores, flea market vendors, and eBay sellers, all have access to many different types of products.

In the past when the wholesale business was based on connections, a reseller would have to endure a difficult and time consuming search to find suppliers of merchandise.

But today any retailer, flea market vendor, or eBay seller can simply go online and order pretty much any type of wholesale merchandise.

So to make money the seller needs to ensure that what he is buying will give him a good profit margin while charging less than his competitors.

To accomplish this the seller needs to be able to pay the lowest possible wholesale prices.

So how can you as a reseller pay the lowest wholesale prices?

For starters you need to know the market wholesale price of the merchandise you are looking for.

You find this price by calling a few wholesalers that deal with the wholesale merchandise you want.

At this point you will know what the actual wholesale price of this merchandise is.

Your next step is to obtain the lowest wholesale price by calling each wholesaler and telling them what their competitors