While many consumers buy products and use the services of others on a daily basis, few stop to think about why they chose one brand or person over another. The power of print, advertising, and images from television and film often have more of an effect on consumer choices then they may admit.
With a product or service to sell, you have likely already investigated the costs and demographics of various traditional venues for advertising, however it is likely that you have missed a key to selling and an easy way to gain attention for your projects and products