Using Google Adsense to Make Money Off Your Website
Many sites on the Internet rely totally upon advertising for
their revenue. Some sites advertise to help cover server costs
and others advertise to make pure profit. Whatever you need as
far as revenue for your website, Google's Adsense program can
help.
We've all been to Internet sites loaded with pop-ups and defaced
with flashing banner ads that hurt our eyes and tell us that
we've been selected to win a prize only to click the link and be
disappointed. Why do Internet sites advertise this way? It's
because people see the advertisement and some (few) want to
click on it because of the promise the advertisement has to
offer. These Internet sites hope that a few of their visitors
will click the irrelevant ads just so they can make a few cents.
The idea of offering website visitors a free prize or a million
dollars, may seem like a lucrative way of making money through
advertising on a site, but it's not the most effective way to
bring in advertising dollars.
The key to bringing in money through selling advertisement is to
remember who your visitors are. If your site is about
automobiles, sure a few of your visitors may click that free
prize banner at the top of your page, but chances are not enough
people are going to click it for you to make any real good
money. Instead, you should focus all your advertisement to be on
the subject of automobiles. Perhaps offer advertisement on your
website dealing with automobile parts or automobile auctions. By
targeting your advertisement to appeal to your average website
visitor, your odds of having that visitor click the
advertisement on your site goes up.
So just exactly how do you easily find partners to sell
advertising to that relates to your website's content? Sure, you
could wait around for some automobile parts manufacture to email
you and tell you that they're interested in advertising on your
automobile website, but there's no guarantee that will happen.
Instead, the answer is Google Adsense. By pasting Google's
Adsense code on your Internet site, Google automatically sends
ads to your visitors that relate to your website's content. When
visitors click that advertisement, Google shares the profit with
you.
How much can you expect to make using Google's Adsense program?
There's no way to tell exactly what you will make. Each Internet
site is different, therefore revenue will greatly vary. Although
Google has not officially told us exactly how they share the
revenue with us, it's been estimated that Google shares 50% of
the profit generated off your website.
Setting up a Google Adsense account is simple. You fill in a
simple form on their website (adsense.google.com) to create an
account for free, paste the code onto your website, and fill out
a simple tax form. Finding the right ads to place on your
website has never been easier. It's all automatic once you paste
in the code on your website. More and more websites everyday are
switching over to Google Adsense for their advertising revenue.
More targeted advertising equals more advertisement revenue!