Optimize your page titles

The document title on each web page is the text that is between the tags in your page's HTML code. This text is what shows up at the top of your browser's window and tells the reader a brief description about the page. Today we will show you how to make the most of this important tag. The biggest mistake most site creators make is to not change the title text on each and every page of the site. If the site is driven by a database of product information, then the page title should contain the product's model number. Key things to consider when designing your page title: Keyword Quantity Try to use keywords in the title that readers are likely to search on to find this particular product page Keyword Density If possible, use multiple keywords that readers are likely to search on to find this particular page Keyword Position Put the most popular keywords closer to the beginning of the page title Number of characters Keep the number of words used and number of characters down, do not use more than 200 characters in your title When designing your page titles, be sure and check out the leading sites on the search engines that you are trying to optimize for and look at their page titles. Make sure you do your best to one-up the competition on your page titles.