Ed Sykes and Joy Fisher-Sykes are Keynote Speakers at Big Brothers Big Sisters Appreciation Banquet

PRESS RELEASE The Sykes Group 2133-126 Upton Drive - #234 Virginia Beach, VA 23454-1193 FOR MORE INFORMATION, CONTACT: Ed Sykes Tel: 757-427-7027 E-mail: info@thesykesgrp.com Fax: 757-427-0929 FOR IMMEDIATE RELEASE Ed Sykes and Joy Fisher-Sykes are Keynote Speakers at Big Brothers Big Sisters Appreciation Banquet Virginia Beach, VA, February 10, 2006-Ed Sykes and Joy Fisher-Sykes were the keynote speakers during the Big Brothers Big Sisters Appreciation Banquet on February 3rd at the Little Creek Naval Base Chief Petty Officer Club in Norfolk, VA. The banquet was to acknowledge the Big Brothers and Big Sisters for their efforts in making a difference with their "little brothers" and "little sisters." Big Brothers Big Sisters of South Hampton Roads is a nonprofit organization dedicated to creating a positive future for at-risk children. They match children, the little brothers or sisters known as "littles," with a mentor or Big Brother or Sister known as the "bigs," to invest time and provide guidance to their mentees to create a positive future for the "littles." The banquet was attended by Rep. Thelma Drake (R-VA) and Portsmouth Mayor Bill Holley among others. Ed and Joy gave the speech, "Make a Difference," highlighting the positive experiences they had mentoring children. Ed let the volunteers know that they were heroes because they invest their time and effort to make a difference in the lives of the children, their little brothers and sisters. Ed also said, "We make a difference by setting positive expectations for children who have negative influences in their lives." Joy spoke about the need for the children to be comfortable with themselves. "We must teach our children that they don't need to have the most expensive clothes, cars, and jewelry to be great and be successful. They must be 'comfortable in their own skin' so that they make the right decisions because it's the right thing to do, not based on what other people want them to do." Joy also mentioned that the volunteers benefit from their experiences because they develop a new perspective on life and enhance their listening skills. This leads to improved personal and business relationships. Big Brothers Big Sisters of Hampton Roads is located in Chesapeake, VA. They can be reached at telephone number 757-549-7437 or at their website, www.bbbsofshr.org. The Sykes Group is a leading provider of leadership, customer relations, and motivation solutions to corporations and government agencies. The Sykes Group is located at 2133-126 Upton Drive #234, Virginia Beach, VA 23454. For information on their programs, call 757-427-7027, e-mail info@thesykesgrp.com, or go to www.thesykesgrp.com. ###