Not Experienced? Things To Know Before You Start
Web content writing is essentially a craft. It's different from
writing for a magazine or academic writing. The main reason is
the short attention span of the surfers which means that you've
to grab their attention with graphics and great text. So, your
web content has to be to the point and interesting enough for a
second glances at least.
However, not all of us are prolific writers. So, if you think
that web content writing is not up to you, then you needn't
worry about your business suffering. There are many professional
web content writers out there. And all you need to do is use the
internet to search for one who can do your web site content
writing for you. Or, with some help from us you can become your
own web content writer.
Let's start with the title. The function of the title is to
describe the article or web content. However, this doesn't mean
that your title should be a summary of the article. It should be
informative and specific, as well as eye catching at the same
time. For, example, if your article is about horses, then your
title should use the word horse. So, instead of writing
something like "Caring for Animals", write "Caring for Horses".
Then comes the actual writing. Even the best writers are often
faced with some starting trouble. So, don't despair if you feel
that you're stuck. It's alright to tear up some of your initial
attempt at the first paragraph of your web content or article.
The opening paragraph is as important as the title. This is
because, the reader will read the first paragraph and only if
it's interesting will he or she proceed. One option, in case
you're stuck for an introductory paragraph is to write the rest
of the article and come back to introductory paragraph in the
end.
Also, it's common to have more than one draft of the article.
The first draft is usually the rough draft which acts as the
foundation. Then you've to work at polishing this draft and
making it into the final finished web content or article. While
writing web content, you should also keep in mind the
requirements of the search engines.
The search engines have a different set of criteria like,
keyword phrases including keyword frequency, weight, prominence,
proximity and placement within the text and within the html. And
this criterion varies from search engine to search engine.
However, there're a few basic requirements like keyword
placement within the text of web content and within the html
coding. And it's the responsibility of the website content
writer to ensure that these requirements are met in the articles
or web content.
And if in the end you enjoyed web content writing so much that
you wish to become a professional web content writer, then there
are many web content writing companies that'll be interested in
employing you.