Have A Banner Day - Three Reasons Why Banner Ads Pay Off With
Increase Website Activity
The idea of using a banner ad for your website is a good one.
The real money is in ads on the Internet. If you are unsure
about the real benefits of using banner ads, take some time to
read more about what banner ads actually are and how to use them
so you can make some real profits with your site.
Banner ads are nothing more than simplified HTML code with a
link embedded in the code. Banner ads come in all different
sizes. Some are as large a 486x60 and some are as small as the
tiny size of 88x31. The graphics combined with the text
information is what makes banners ads shine. Clicking on it will
bring a potential customer right to your site, and then you have
a chance to make a sell. Having a well laid out website and
clearly written instructions is the next key to selling. Even if
your advertising efforts don't pay off immediately - don't
despair. If your ad is intense enough graphically and
texturally, it will leave them with a memory of it, and they are
likely will return and purchase your product.
How do you get a banner ad placed on the Internet? First, you
need to understand that it does cost you money in most instances
to place a banner ad. You can pay a company to post it or
arrange to have it posted on an independent website. Other
advertisers such as you will evaluate if your banner ad will be
successful at their site. They look at page views and how many
hits your website receives per month. They might also evaluate
click through rates as well, depending on if you have a pay per
click program. They will take into consideration how much it is
going to cost them too. Remember they have to pay for bandwidth,
and if does not benefit them economically, they might not add
your banner. You'll have to post at a 2 to 1 ratio. In other
words, you will have to place two of their banners in exchange
for them posting one of yours. You can also start your own
affiliate program, which has minor click through cost.
Now that you know a little more about banner ads, you need to
realize their importance for your website.
By posting banner ads, you will rise up in the search engine
rankings. Your product, with enough ads and strategic placement,
will silently push your page up in the engine ranking. You will
get more visitors and more exposure, thus increasing your
chances of selling a product.
After exchanging banners with a few quality sites, more sites
will want to exchange or let you buy advertising space with
them. It will definitely increase your website visitors and
increase profits at the same time.
Using banner ads as advertising space helps you get more
visitors to your website.
These three ideas are primary for increasing website site
traffic. You will need to be aware of some general rules of
thumb though. Make sure that you have the patience to let your
banner ads work their magic. Whether you are saving up to pay a
banner ad company to post your banners or if you are trying to
sell advertising space at your own website for banner ads, it
will take time. You will need extra patience if you are
contacting independent site owners and asking for their approval
to exchange banners. Always join quality sites that are well
ranked and have a relevance to your site content.
There are some drawbacks to using a banner ad to get more
website activity. You could end up with so many ads that your
site will be a maze that a lot of visitors will just click away
from. And, there may be some objectionable ads of an adult
nature that you will have to live with. Consider that you will
need to have some capitol to create your banners, and that cost
varies according to size and complexity of the design. You will
need to update and continually post new banner ads as other ads
change or they are no longer relevant to your content material.
Overall, make sure your site design and budget can withstand
banner ad usage.
In the end, you will find that banner ads are worth the work and
effort. They have in the past raised website visitations through
people looking for products or information online. By working at
it, you will find that your profits will increase. In the end
that's the name of the game.