What is a Niche Market?
First of all, we should understand what is a niche market. It is
a group of people with common interest, a group who has the same
hobbies, or the same social background, ethnicity. They will
have the same desires and need. Each niche need informations and
solution to their problems, and it is an extremely targeted
market. Your role of Internet marketer start here. How? You will
give them what they want. Not something you are trying to sell
to that niche by a forcing or a massive attack, but something
they have to buy. Something you discovered that is vital for
that niche. For example, you can' t come with the latest karate
gi (kimono for the non martial artists), and present that gi
with a massive advertising campain to a football team? You will
spend tons of money, and you won' t make any sale. But if you
understand the needs of that niche, what they are passionate
about, what they are dreaming of... Now you will come with
products they simply can' t live without. That' s powerful, you
will have literally nothing to do to sell. Just present them the
products, and that' it they come like the mouse follow that
peace of cheese, they rush from everywhreto buy from you, they
are complaining because your product is not available in their
country, they advertise your products to their nichemates; the
effect is viral. It leads to residual income, because these
people will buy from you other and other, they have no choice,
no alternative, they can' t miss that. Now I hope you understand
why you have to target a specific niche with the specific
product, the big deal. So let' s resume: Find a niche market,
it' s easy on the web, you have all the tools that you need for
free or small fee. Find out what they want. Present them a
product that satisfies their needs Come to them with
convenience: come with something they are searching for days or
months, or they already found it, but you come with a new one,
more sophisticated, who fit exactly their needs, the answer to
their questions, take a old product who worked in the past in
that niche and make a survey to find what you will add to this
product or remove from it which will make the difference. Or you
can come with a very new concept that they maybe was not aware
of. Think about the cellular phone, people din' t know 10 years
ago that it will be crucial to have a cellular phone. Who can
leave without a cellular phone today? Do your homework now, and
find what people want.