Business Lesson - Soliloquy of the Price-Cutter

Soliloquy of the Price-Cutter To cut or not to cut? That is the question. Whether it is not better, in the end, to let the chap who knows not the worth have the business at cut-throat prices or to take up arms against his competition, And, by opposing cut for cut, end it. To cut and by cutting put the other fellow out of business is a consumption devoutly to be wished. To cut, to slash perchance myself to get it in the neck -- Aye, there's the rub; for when one starts to meet the other fellow's price 'tis like as not he's up against it good and hard! To cut and slash is not to end confusion and the many evils trade is pestered with; Nay, nay, Pauline; 'tis but the forerunner of a debt and mortgage such a course portends. 'Tis well to get the price the goods are worth, and not to be bluffed into selling them for what so-and-so will sell his goods for. Price cutting doth appear unseemly, Fit only for the man who knows not what his goods are worth, and who, here long by stress of making vain comparison 'Twixt bank account and liabilities, will make his exit from the business.