Let me tell you a secret - - Press Releases work and can get massive traffic to your website. And they get you noticed on the net and off the net and can lead to many new open doors to market your products. Let me explain how.

I have written many press releases, you can actually check them out by doing a search on Google or Yahoo for "Jeff Mills Coastal Vacations."

I wrote them as though some one else was writing them about me or the companies I was trying to promote.

Write your press releases like a newsworthy event, and not an ad. Put quotes in there. Quote yourself, and look like an expert. BE the expert.

Quote others and look like a reporter, telling good information from a reliable source.

Mohammed Ali was once asked, "How did you get to become the greatest Boxer of all time?"

Ali answered, "Because I started telling people I was the greatest and that I was so pretty!"

Having a press release makes you an expert, authority, and respected.

Because of Press Releases mentioned above, I have been selected to be on TV shows, and also been on Radio. Plus my releases are getting my message out all over the internet, telling people about what I am so passionate about, in fun and interesting ways.

How exciting huh?

Using press releases, I have generated a solid 6 figures in only 15 months promoting my home business career opportunities on the net.

As a former Youth Pastor, now a Minister in the Marketplace, I was making $36,000 a year. But using press releases, I was able to get so much publicity, that I currently have turned my old yearly Youth Pastor salary into my monthly one. This income explosion was because of the search engine exposure that my press releases garnered.

All that income came from many tiny little press releases.

Another great thing about press releases is they get your URL's all over the search engines IMMEDIATELY. Yes, Immediately. No waiting 3-6 weeks or even 6 months. My releases get indexed in 24 hours.

Usually Google and Yahoo News and their main sites index my releases on page one. I even have had some #1 listings which were just press releases.

** When is the Best Time To Submit a Release?

I like to submit them on Thursdays and Fridays, so they are released on Saturdays and Sundays in the media. There is a two day delay if you use PR Web. My strategy is not for media publication, which might include my release being put in magazines, or newspaper, but mainly for Search Engine Optimization. I want an online audience to find me, not an offline.

If you marketing strategies would work well with offline exposures, then by all means, take use of that advantage if a reporter comes calling.

When using a service like PR Web, the competition for #1 or a top 10 listing on page one of PR Web's MAIN website is LESS on weekends too, as people are not paying top dollar to be there on Saturdays and Sundays, when media people are not working traditional 9-5 jobs.

** What Are the Elements to be Included in Your Press Release

Title
 Subhead
 Body
 Keywords
 Contact Info

TITLE

Your title should be keyword rich, with the specific niche you are marketing to. Try for the first 5 words to be your keywords you want the press release optimized for. Do some keyword research, using www.goodkeywords.com to see what people in your niche are most looking for and also buying for. Add those popular keywords into your title.

Use good copywriting titles of the past, and modify them to fit you. Many great long copy style