There is a lot of money in affiliate marketing. However, this is true only for those who are seriously and zealously working on their affiliate program. A large part of affiliate success depends on determination and perseverance.

Even the best affiliate program will not prosper if the affiliate marketer does not build their business on a solid foundation. Extra diligence is required when you engage in affiliate marketing using ads. Nothing happens if the links or banners you place online just decorate a web page. The affiliate must convince the visitor to click on it and proceed to the program site to buy the products. No click-through means no income for an affiliate marketer.

You can generate a full-time income as an affiliate marketer. You can do it at home, and yes, even while you sleep. Does this sound too easy?

It can be this easy if you have planned your affiliate campaign well and have taken all the steps towards success carefully and diligently. Steps such as choosing an excellent product, designing a content rich website with banners and product reviews, writing copy for advertising in newsletters and emails to your opt-in subscribers, publishing articles that highlight the benefits your product provides, and placing PPC advertising.

The key to making all these promotional techniques produce the results you desire is an advertising tracking tool. Experienced and successful affiliate marketers know that ad tracking is essential to a successful affiliate marketing campaign.

What precisely is an ad tracker? It is a software program that allows you to trace and take note of every click-through made by visitors to your program