Not all online marketing tactics work the same for all the different websites, but in order to increase the traffic to your website, you may have to offer free services or other promotional gifts. Offering free services or promotional gifts to the visitors of your website can mean all the difference in the world when converting a visitor into a customer. People like freebies, whether it is free shipping, a freebie, or buy one get one free offer. People like to know they are getting a great deal and they will often flock to the source to see what is available. Best of all, people always remember where they got their freebie from, especially if it is an item that can be used often.

There are literally thousands of ways to promote your website and to increase the traffic, but it is up to you to find the way that works best for your website. Here are the top three ways to offer free services or promotional gifts to increase your website traffic and to convert your mere visitors into loyal customers.

1. Contests

People love to enter and win contests. The thrill of competing with others for a grand prize or for numerous other prizes can be exhilarating. Contests work several ways: by the entrant deciding to opt-in for your website