Platinum is a rare, extremely long wearing, natural white luster metal. However, it can be used in its purest form when used in jewelry. Platinum does not require being rhodium plated like white gold. One advantage of platinum rings is that they can be cut-off the finger in the event of an emergency.

Since platinum is a very dense, heavy metal, so a platinum ring is usually heavier than an 18ct gold ring. Platinum is also more durable than gold and so is more preferred for wedding bands. However, because of all these positive characteristics of platinum, it is significantly more expensive than gold, approximately twice the price of an 18ct white gold ring. Platinum provides an excellent backdrop for diamonds but is equally elegant alone. Most men prefer platinum wedding bands, if they can afford it, because of its streamlined beauty, and hypoallergenic proprieties.

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