Choose Colors with Care

The right colors can mean bigger profits for your website. You may even want to hire a professional web designer to help you. Make sure the web designer you hire is not just a programmer, but also a graphic designer and/or marketer. After all, the reason why 99% of all websites fail is because it was created by a technician, rather than a marketing expert.

So, What Colors are Best for Your Website?

That is hard to say. Again, you may want to hire a professional to help you. However, the following tips will help you understand the underlying meaning behind color so you may be guided to make the right choice. Keep in mind that depending on its value or intensity, one color can give very different emotions.

Red - Stimulating. Exciting. Energizing. Appetizing. When you eye sees red, chemical responses in your body cause your blood pressure, pulse rate, and adrenaline to increase. Fire engine red is more energetic than a more traditional burgundy.

Pink - Happy. Romantic. Spirited. Youthful. Best used for less expensive and trendy products. Vibrant pinks are common in the cosmetic industry. Bubble gum pink can be considered immature, but fuchsia or magenta are considered more sophisticated.

Orange - Friendly. Adventurous. Energizing. Inviting. Of all the colors, orange is the hottest. Similar to red