RSS (Real Simple Syndication) is the talk around the net these days because of its many benefits. However many people are not really clear exactly what RSS is? Here is a definition of what RSS(Real Simple Syndication) "IS" in plain English for those of you who are NEW to it and for those of you who are still a little bit confused about it and its uses.

RSS is an Acronym. RSS stands for "Really Simple Syndication" or "Rich Site Summary". RSS content is delivered through RSS feeds. These are simple files structured in a specific way. [A type of xml] The XML file is the format used for distributing YOUR news headlines via the Web, which is known as "Syndication".

RSS files (which are also called RSS feeds or channels) simply contain a list of items. Usually, each item contains a title, summary, and a link to a URL. RSS files look a lot like HTML code. . It is up to the user to use this information in any way that he wants.

"RSS" is simply a technology that distributes YOUR information (whatever it might be -- ex. Articles, Special Offers, Product Reviews, Resource Announcements) by syndicating it across the net.

An RSS Feed is the way that your information or content can be delivered instantly to the desktop of a subscriber, by passing email and email filters.

This "Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.

There are 2 main components of a RSS feed.