After you write your long sales letter, you need to know who to send it to. In this article, you'll learn where to find an advertising list and trade organization listings to help with your IT marketing efforts.

Advertising Lists

For list selection, you have many choices. If you're looking for recommendations, especially in the U.S., it's really simple. You have list compiler companies like Zap Data (http://www.zapdata.com), and InfoUSA (http://www.infousa.com). For your IT marketing, they're a good place to start. Tip: For renting mailing lists outside the U.S., start looking at: