The number one website on the Internet in the category of online article submission now has over 130,000 articles from some 30,000 authors. It has been able to capitalize on a feature rich website attracting the top online article authors and writers. This was accomplished by a strong back end server strategy and robust quick retrievable databases.

It has now surpassed all other similar websites in the field and continues to out pace all its rivals and hundreds of copycats. It is now a category killer; but where can it go from here without diluting its brand name, mission statement or potentially confuse customers and contributing authors? Well I believe you could create sister websites, For instance;

EzineTalk
EzineImages
EzineArt
EzineBooks

Separate sites but linked together and maybe not even linked from EzineArticle to them. But from them to EzineArticles Flagship website. You see before my retirement I had done a lot of this in our companies.

Carwashguys.com
Truckwashguy.com
BusWashGuys.com
DetailGuys.com
AircraftWashguys.com

We had to add niches to service our customer demands, without taking away from our hard fought brand name and this strategy worked well for us. But can a similar strategy work for the