Distinctiveness in Personal Statements: Byproduct or Goal?

"What makes you unique is not that you have had these life-altering experiences, but rather how and why your perspective has changed or been reinforced as a result of those and other everyday experiences. That is a story that only you can tell. If you concentrate your efforts on telling us who you are, differentiation will occur naturally; if your goal is to appear unique, you may achieve the opposite effect."

So wrote Derek Bolton, Assistant Dean and Director of Stanford GSB Admissions, in his most recent and excellent monthly column, "The Director