6 Tips for Advertising Your Rental Vacancy

When a landlord's current tenant is leaving, a property owner must ensure that the property gets leased for the next term before too much time passes and they loose significant money from having to pay the mortgage, utilities, and other vacancy-related expenses. Below are six brief but reliable tips that one can practice to quickly and efficiently get their rental property rented.

1.) Newspapers - Newspapers are one of the most common methods. A nice ad that is properly worded can bring in great results. One must be careful though, because any newspaper ads over a week or so tend to get pricey. When using newspaper ads use the commonly accepted abbreviations for words like "bath," "bed" and others. This will save lots of money.

2.) Flyers -This method isn't often used and takes a person with a salesman's mentality to carry it out, but if all other forms of advertisement haven't got the property rented yet, one better roll their sleeves up and hit the streets.

3.) Property Signs - These are also one of the most common methods and often bare nice results. The twist that can turn this tip into a great method is by getting those new signs that many people use to sell their own homes (the ones with the little plastic tube that contains information about the property inside it). This saves the landlord lots of time because the potential tenant can get the property's information instantly and often won't call the landlord for a home viewing unless they are really interested.

4.) Word-of-Mouth (referral) - Word-of-mouth is an indirect, but good method of getting the word out that the property is for rent. Referral programs can be a great way to add to the benefit of this tip. If one has a tenant that is leaving, offer them a small amount of money if they can refer someone to rent the property once their gone. This trick works great in college and university towns where there is large turnover and most of the tenants either work or go to school together.

5.) Internet/Publications - The internet is quickly emerging as the best way to get a property rented. Internet "For Rent" web sites are everywhere, and often the first place a potential tenant will look is the internet. The best sites are those that are for the local area only. This ensures that every viewer of the web site is there to find a rental property in one's local area, not for a property across the country.

6.) Television/Radio - Not necessarily practical for the small-time investor or owner of single family homes, but can be of benefit for larger operations or those that own one, large apartment building with many units. This method is also by far the most expensive and often reaches and audience that isn't necessarily looking for a property to rent.

To conclude, all of the above tips are legitimate methods for getting a rental property rented. One must determine what their budget is and what has worked for them in the past. If this is their first rental vacancy, stick to the newspaper, local online "For Rent" sites, and the sign in the front yard. Unless it is a depressed market, those three will almost always bring results within a couple of months.

The author is the founder and owner of both ManageYourRentals.com and LandLordDocuments.com