So you want to be a super salesmen do you? Well indeed this may not be as hard as you think really. In my life people have called me a super salesperson and I always hated that and actually I never understood it really. For 27 I ran my companies and eventually ended up franchising our business model around the nation and to other nations as well.
Selling franchises is said to be a difficult endeavor, yet I never seemed to have any difficulty doing it. I simply made certain that the person was really interested in owning a business of their own, committed and understood that it would be very hard work. Then I made sure that it would be a good fit and that they were capable of performing at that level of dedication needed.
In franchising you have to do this otherwise you end up in legal problems when franchisees fail to perform and suddenly decide to sue you are make a bogus complaint to the government regulators, who are always looking to attack some company for some reason.
Many times we decided not to sell the franchise because we felt that they were not good enough or lacked the personal character needed or it was not a good fit for our team or their personality or work ethic. We walked from more deals than I care to remember, but it seemed to be a good policy. If it did not fit well then don’t make the deal, explain to them why and move on.
Other times it was not a perfect fit, yet with a little modification we could make it work and thus I always considered my self a super problem solver, not a super salesperson. In fact my own brother once said; “You are a super salesman; you could sell ice cubes to Eskimos!” But I wouldn’t unless there was a darn good reason to do so.
That had always bothered me, because I do not consider myself a salesman and I hate being called that. But sales do come naturally to me, it seems maybe in hindsight he is right, I am a good salesperson, yet still consider myself a super problem solver and accept the challenges and they come forth. Consider all this in 2006.
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