How to Write Sales Letters
Page 1 -- List of 50+ POWER WORDS!
So-called "power words" are a big help when it comes to
constructing sales letters that catch consumers' brief attention
spans and also whet their interest in whatever you're selling
them. The below words have been found time and again to be
useful in such letters.
ABLE FREE POWERFUL
ABSOLUTE GREAT PROFESSIONAL
ADVANTAGE GUARANTEE PROVED
BRILLIANT HARD-SELL QUALITY
CONFIDENCE HELP QUICKLY
CONTROLLED IMMEDIATE RESULTS
DELIGHTED IMPELLING SATISFACTION
DETAIL INSIGHT SCIENTIFIC
DIFFERENT INSTANT SOLVED
ECONOMICAL KNOW STUNNING
EFFECTIVE LARGEST SUCCESSFUL
ELECTRONIC LATEST SUPER
EMPHASIS LOWEST COST TODAY
EXPERT MONEY-MAKING TREMENDOUS
EXTENSIVE NEW VALUE
FACT NOW VOLUME
FAIR OLDEST YOU
FLAIR PERSUASIVE YOURS
Page 2 -- Using Power in Sales Letters
Sales letters also take advantage of visual aids. These include
such devices as CAPITAL LETTERS, different type styles,
italics,