How To Get Free Advertising By Giving Away Online Content
Giving away content is a powerful way to get free advertising.
For example, give other people permission to use your article on
their web site or in their e-zine. The resource box at the end
of your article acts as an ad. In return, you get free
advertising. It's a win/win situation for both you and the
people that need the extra content.
There are many forms of free content. It could be articles,
reports, news stories, e-books, e-zines, e-mags, virtual e-mail
courses, press releases, web books, etc.
You can take it a step further and make giving away content an
even more powerful way to get free advertising. For example,
give your free e-book to one person and allow them the rights to
also give it away. Do you see what I'm leading up to? Let's say
only 20 people download your e-book. Those 20 people may give
away your e-book to 20 more people. That's a total of 400 people
that have seen your ad in the e-book. And it just keeps
multiplying!
If you keep producing free content over a long period of time it
starts building up. Now, take all your free content and create
an online directory. You can use your free content directory as
a web site traffic generator. You can ask people to add the
directory to their web site by linking to yours.
In conclusion, giving away content gives you three powerful ways
to get free advertising. You can submit free content, allow
other people to give away your free content, or have people link
to your web site to give away the free content. My advice is to
take it one step at a time and this system will bring traffic to
your web site over and over for years to come.