What are Text Adverts?
Not everyone is aware of what are text adverts? Text Adverts are
a form of low cost advertising used by website owners to promote
their website and services to a quality targeted audience.
Online advertising offers an outstanding opportunity to
efficiently and effectively target your desired audience. Even a
single impression allows for increased awareness and corporate
image. Couple this impact with cost effective exposure rates,
and there is a natural equation for success.
Text Adverts are a simple, polite, and inexpensive alternative
to banners and other online advertising.
Text Adverts are inserted into the main pages of a website.
Visitors will see a small text box with your link and text
within. When a visitor clicks on your text advert link they will
be taken directly to your specified web page.
Text Adverts provide all of the benefits of other forms of
online advertising without the annoying downsides.
There has been a considerable amount of backlash by users as
many online advertisers have resorted to more and more desperate
attempts to capture user's attention. Pop-up ads, Pop-under ads,
full-page ads. These are just a few examples of advertising that
many users find to be intrusive. So much so that several
companies have begun distributing software that lets users block
all traditional forms of advertising.
Text Adverts, by comparison, are small, effective, and most
importantly, respectful of users.
Text Adverts are very cost effective means of advertising. You
can pay for a text advert by number of impressions, views or
simply by a monthly fee. Paying by monthly fee can work out to
be the most cost effective as you will only pay a small set fee
irrespective of how many visitors you receive. The monthly fee
remains the same whether you receive one hundred or one million
visitors!
Paying for the text adverts can be done by cheque, bank transfer
or most commonly by electronic transfer.
The one drawback to text adverts is that in order to avoid page
clutter only a limited number of adverts will normally be made
available per web page and there will only be a limited number
of available web pages to advertise on. Text adverts are allowed
on a first-come, first-serve basis.
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