Pay Per Click Search Engines are the top Internet marketing tools,

Pay per click search engines are not being used just for sales in the now time frame anymore, they are being used by large and small companies alike to build a business identity that their customers will remember. When you pay for placement on a search engine to get visitors to your site most small businesses are hoping those visitors turn into immediate sales, or instant gratification. What you may not expect, however, is most of the larger companies are advertising on the search engines to increase long term brand awareness. Kevin O