Written vs. Audio Marketing?
Written vs. Audio Marketing? by Jeremy Gossman
Are you ready for some interesting figures?
* People remember only 10% of what they read
* People remember only 20% of what they hear
* But people remember 50% of what they both read and hear!
** And it is found that audio increases the web site viewers
attention span by 45%
** Almost 80% of web users have audio!!!!!!
These figures reflect the necessity of having audio on your
website. There are 3 basic components to recording audio:
1.) A Recording Program 2.) A Uni-Directional Microphone 3.) A
Code that will call on your audio
Today, you will learn about the recording program. In order to
record your voice or the sounds you desire, you must have a
program that can do the job....
Total Recorder and Sonic Foundry's Sound Forge Studio 6.0 are 2
programs that come highly recommended.
To Find out more about these programs check out the links
provided below:
http://www.totalrecorder.com http://www.sonicfoundry.com/main.asp
*Please note that there are several products at the Sonic
Foundry website but for your recording purposes the Sound Forge
Studio 6.0 will do the job and comes at a reasonable price.
#2, a uni-directional microphone. A terrific uni-directional
microphone can be found at Radio Shack.
http://www.radioshack.com
Once you get there, you will want to do a search for
Uni-Directional Microphone.
*Or you could always go by your local Radio Shack or electronics
store.
With the use of the a program such as Total Recorder or Sound
Forge Studio 6.0 and a microphone, you can start the recording
process!
Now all that's left is step #3, a code that will call on your
audio! This can be found at: http://www.audioplayerpro.com
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copyright 2003 Jeremy Gossman