What To Expect from Adverting
What To Expect from Adverting By Kara Kelso
http://www.momsezine.com
Advertising is vital to our business. No matter if it's free,
paid, weekly, monthly, or even yearly. Using ads correctly is
the key.
The number one most important tip to remember is not to focus on
sales. Confused yet? I know you are asking "isn't that the
purpose of advertising?". No, not always. So what should you be
focusing on while writting your ads? Two main points: Visitors
and Exposure
~ Visitors
Once a visitor has clicked on your ad, now is not the time to
sell them. It is possible, but more importantly you want to gain
their trust and see them back on your site again. There are
several ways you can keep vistors comming back. Just a few ways
are newsletters, contests, monthly or weekly specials,
~ Exposure
In addition to advertising, you should also network and
contribute to message boards. The more times you and your site
are seen, and the more trusted you are, the better your sales
will be.
There are many more tips for gaining vistors and exposure, these
are just two benifits you should expect from advertising.