Did you know that 95% of coaching businesses fail because their owners don't pay enough attention to sales copy?

Whether you are a professional speaker, coach, or entrepreneur, every business wants more clients. Even more, they want to entice clients to continue an ongoing relationship. Your online sales copy matters. Here's 10 top ways to get new clients and keep your present ones:

1. Make sure your Web site, email, or phone sales messages serve your potential client's needs and desires.

When we don't convey our convincing message of why they should choose us, we lose them. Ask yourself these questions, "What does my Web site say about me? Does its messages take my readers by the collar and convince them to read more?"

Do your words inspire your readers?