Open House - How to make it work for you
Tip for making your open house a great success
Write a effective Open House ad with clear directions. Put
your ad in the real estate section of your weekend newspaper.
Ideally you should advertise both the weekend before and the
weekend of the open house. Check with the local paper to see
when their ad closing deadlines are.
Tips for writing ad
Headlines that grab attention Describe the best features of your
home Closing line to get buyers attention If you have a internet
ad be sure to include it. If you don't have one click
here to get one
Make sure your house is ready inside and out
Hire a cleaning service. A spotlessly clean home is essential;
dirt will turn off a prospect faster than anything Turn on the
sprinklers for 30 minutes to make the lawn sparkle Mow your
lawn, and be sure toys and yard equipment are put away Send your
pets to a neighbor or take them outside. If that's not possible,
confine them to one room Set out potpourri or fresh baked goods
for a good smell
Create a property summary sheet
This sheet gives prospective buyers brief overview of your home.
Include dimensions for each room, property taxes,utility
cost,school district and a list of when capital items such as
roofs and furnace were added.
Safety First
Keep stairways clear. Avoid possible injuries and litigation
Lock up your valuables, jewelry, and money
Neat & well-ordered closets will make your closets look
bigger.
Put away kitchen appliances and personal bathroom items to give
the illusion of more counter space.
Bright and Sunny
Turn on all lights. Open all drapes. Even in the daytime,
incandescent lights add sparkle.
Keep your OpenHouse for no longer than 5 hours.
This will increase the odds of people visiting simultaneously.
Guest Book
Have a guest book for visitors to sign. Ask visitors to provide
the following information on a sign-up sheet: name address phone
number, and how they came to know about the house.
Signs
Place open house directional signs to lead prospective buyers
from all major intersections to your house. Place a large,
professional sign in a highly visible spot in front of your
home. Leave space for vistors to park. Escort all prospects
through your home.