How to Boost Teleseminar Registration
Have you jumped into the exciting world of teleseminars?
Teleseminars provide an exceptional business opportunity for any
entrepreneurial minded individual. Although you will create a
"product" from your teleseminar, a major factor in your
teleseminar success is participation. Therefore, it is essential
that you understand how to draw clients to your teleseminar.
It is common business sense that you can substantially increase
your profits with an increase in enrollment. What may not be so
obvious, though, is exactly how you convince potential
teleseminar prospects to sign up for your free or fee based
teleseminar. How can you convert their interest into a
registration?
Following is a list of eight proven registration strategies that
will have prospects flocking to your next teleseminar.
1. Send a Solo Email: One key to effective marketing is to make
the customer feel that they have personal customer service. By
sending a solo email you are sending the message that you want
to personally invite them to your teleseminar.
2. Send Autoresponder Emails: Autoresponder emails are a way to
effectively follow up on a lead and save unnecessary busy work.
Autoresponder emails help to maintain your presence in a
customer's mind.
3. Send a Fax Broadcast: Broadcast messages help you to send out
a message simultaneously to literally hundreds of people. Plus,
many fax machines don't have a spam filter so your message
should come through successfully.
4. Voice Broadcast: This is similar to the fax broadcast, but it
is sent via phone. When a client signs up for a teleseminar have
them provide you with their name, email, phone number, and fax
number. This will allow you to be able to contact them through
several different means.
Registration strategies 5-8 involve incentives and teasers which
are a great way to spark the interest of a prospect.
5. Spark interest by explaining that you will provide an idea or
product that has high value during the call. This will increase
their curiosity which can lead to a registration.
6. Create a contest. The contest can involve cash, products, and
other incentives. Tempt affiliates with a contest that will
allow you to have access to their email lists in return.
7. Explain that a surprise guest will be in the teleseminar.
Don't give the name of the surprise guest. Prospects will
register just to see who the surprise guest may be!
8. Everyone loves a bargain. Offer an early bird discount.
Explain that the discount is only available during the call.
What kind of discount should you offer? A discount on future
teleseminars is a profitable idea. Not only will you have a long
term customer, but your customer will feel happy that they
received a deal.
Take these eight proven registration strategies to heart and
watch your teleseminar attendance soar. It is important to
diversify and use different types of technology, incentives, and
marketing strategies to bring in customers.