When you own a small business, time is money. And every time a task that should be automated is handled manually, it wastes your time and your business loses money. To make matters even worse, performing these tasks manually, in front of clients or prospects, projects the wrong image.
Even though technology is readily available and even affordable, many small business owners do not take full advantage of these powerful software packages. It may be hard to believe, but only a small percentage of business owners have the technical expertise necessary to handle the automation process. The others have neither the time to learn nor the ability to hire the experts to do the job.
But one thing is certain: One way to increase your business