Clever Profit Growth Software
Are you truly using technology in your web business? Before you
answer yes, stop a moment and consider how many promotion or
marketing tasks take place at your website without you lifting a
finger.
Perhaps your site signs up new opt-in subscribers for you while
you sleep. If so, that's ONE automated task. Maybe orders are
accepted securely without your intervention. That's TWO. But can
you keep counting?
If you have a little trouble going beyond that, what follows
will help you.
As you probably already know, perhaps the most powerful of all
applications on the Internet is the CGI script. CGI stands for
the "Common Gateway Interface". It is a standard for interfacing
external applications with information servers, such as HTTP or
Web servers. If you have a website, more than likely you already
have cgi based software running at your site. But your profits
could probably benefit greatly from a few more.
Now don't worry, I'm not going to go into a long, boring
explanation of how to install cgi scripts. I'll save that for
the techhies. Instead, I'll simply share a wide variety of
scripts that are ideal for small business owners looking to grow
website traffic and sales.
(Note: If you're not at all familiar with CGI,
http://www.cgi101.com/ is a great place to learn about how it
works. Remember, if it all seems too confusing, fear not. Using
CGI can be as simple as picking out a script and having someone
else set it up!)
Anyway, on with the scripts...
Automark http://www.superscripts.com/scripts/automark.html
Automark is a cgi script that will automatically pop up a
"bookmark" suggestion box for first-time visitors to your
website. While this can be accomplished using straight javacode,
this script will not annoy regular visitors by popping up the
window every time they return. The first time a new visitor hits
your "target page" the bookmark window pops up, but never again.
This is a great way to get your site bookmarked by more visitors.
MailNow http://www.mailnow.co.uk/
MailNow allows you to provide web-based email to your users. Its
web-based email product provides unlimited addresses for
multiple domains. A free email account is a great giveaway that
ensures constant repeat visitors to your site.
Master Subscriber Pro
http://willmaster.com/master/subscriberpro/index.shtml
This program automates joint ventures with other ezine
publishers. Using this script your visitors can subscribe to an
unlimited number of ezines without leaving your website to do
so. Locate a few ezine publishers with traffic comparable to
yours and you'll all increase your new subscriber signups!
Protect It http://www.cgi-world.com/protect_it.html
This script offers a simple way to setup .htaccess or .nsconfig
type user authentication to your web directories using username
/ password. It is a solid solution for managing private site
signups. This script features auto- creation and expiration of
accounts, account edit features, a customizable email template,
and many other configurable settings.
Master Reciprocal Links
http://willmaster.com/master/rlinks/index.shtml
Most search engines favor sites with links from other similar
sites. But growing and maintaining a list of links can be a lot
of work. Here's a free script that will automate these tasks for
you. Not only does the program make it easy to maintain a links
page, it also finds out who the cheats are!
Your Own Associate Program
http://www.palis.com/new/yoap16/index.htm
Leverage the efforts of hundreds or even thousands of other
webmasters by opening up an affiliate program at your site. This
script by Paul Galloway runs my program automatically and is
used by many high-profile marketers.
Master Syndicator
http://willmaster.com/master/syndicator/index.shtml
Do you offer articles, images or other content to webmasters, to
use on their own sites? Here's a way to automate the process --
for you AND them! This script lets webmasters add two lines of
JavaScript code on their page at the location where your content
is to appear. Then, all you do is paste your column into your
own Syndicator form and with one click you can automatically
update every syndication websites' pages, all at once. Pretty
slick eh?
CDomain Pro http://www.cdomain.com
This script contains a domain lookup which helps your visitors
find existing domains and it also includes a powerful domain
name wizard. The wizard combines descriptive words that your
visitors enter and presents them with a list of related domain
names that are available. If you are a domain name reseller,
this lightning-fast, user friendly script is ideal, as it can
take your visitors right to your domain name registration
service. I liked this one so much I had it installed at my site!
You can demo it at: http://www.bizweb2000.com/wizard.htm
If you feel that any of these scripts would enhance your
website, visit the URL and learn more. Or, if you have an idea
for your site and would like to automate the process, you can
search for a script at .
And remember, don't pass up a script because of limited
knowledge of cgi. While you can install cgi scripts on your
server yourself, you can also hire someone else to do it. The
key is to never stop transforming your site into a powerful lead
and sale generator - and these scripts do just that!