At a time when the global economy is bringing innovation, new ideas and new opportunities into the marketplace, outsourcing and the elimination of white-collar jobs has left many of us feeling anxious and insecure about the future. It is increasingly apparent that the American Worker can no longer look to the corporation for a sense of security, place, benefits or loyalty. As reliance on old structures is diminishing, the following ways of looking at work are emerging:

• People want work that gives them meaning and purpose

• People want their work to be part of a balanced lifestyle

• People will increasingly choose to create their own small businesses or work as freelancers, consultants, and independent contractors

In the changing economic climate, people need to learn to trust their own intuition, talent and resources to both survive and thrive. In order to do this, they will need sustained motivation and self-awareness to recognize and pursue new opportunities that lead to meaningful work. This begs the question of how we can even recognize new opportunities, when we may feel more stressed and anxious than ever. Many of us may not even know what we want or where to look for it if we did know.

Fortunately, there is a powerful vehicle emerging to assist people in finding focus, purpose and fulfillment, and to keep them on track during these uncertain times and into the future. That vehicle is called Personal and Professional Coaching. Personal and Professional Coaching works through a dynamic partnership focused entirely on the client and the client